Based in Toronto, Peace Collective is a Canadian lifestyle brand that produces quality apparel while giving back to the causes that the community is passionate about.
Every garment sold gives back to mental health research, partnering with Canada's largest research facility for mental health & addictions. Everything that they do stems from their passion to make giving back easy and accessible.
UX Design
Website Design
Tools Used: Adobe XD, Shopify, Replo
When transitioning to Shopify Online Store 2.0, different sections of the website needed to seamlessly fit the look of the new theme. I'm responsible for creating the wireframes and managing the front-end of the website.
A team of developers build out specific collections and landing page templates on the back-end.
Food Banks Landing Page
Our Story (About Us) Landing Page
Sustainability Landing Page
Food Bank Initial Wireframe
Mental Health Awarness Initial Wireframe
Refugees In Need Initial Wireframe
Our Story (About Us) Initial Wireframe
Where We Give Back Initial Wireframe
Sustainability Initial Wireframe
Where To Find Us Initial Wireframe
Presentation Design
Pitch Decks
Tool Used: Adobe InDesign
Ambassador Program 2023 pitch deck were redesigned with a minimal layout; incorporating the use of typography, photography, and graphical elements.
Pitch decks were sent out to introduce new ambassadors about the program, brand, and content inspirations.
Email Marketing
Email Campaigns
& Flows
Tools Used: Klaviyo & Figma
Email campaigns were designed and curated based on audience segmentation. From product spotlights to product launches, each email follows a consistent style and layout upon certain brands.
Email flows were designed based on different customer segmentation. Each email flow is curated based on first-time to returning customers, personalizing their experience and bringing brand awareness.
All emails are set on mobile optimization only.
Print Design
Print Materials
Tools Used: Photoshop, Illustrator, InDesign
Print materials were designed across a variety of mediums. From packaging inserts to marketing flyers, each print material maintained a consistent style, following the brand guidelines.
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This page will be constantly updated with imagery of new projects.
